The French Netflix series ‘Lupine’ must outperform ‘Queen’s Gambit’ and ‘Bridgerton’

Netflix’s “Lupine” is quietly breaking records on the platform as one of the most viewed French series on the platform.

The program focuses on a teenager whose life was interrupted by the death of his father, after he was accused of a crime he did not commit. The show begins 25 years after these events, when the son uses the famous thief and master of disguise, “Arsène Lupine, Knight Thief”, as an inspiration to avenge his deceased father.

Netflix reports that 28 days after its debut on the platform, the five-part series is expected to be watched in 70 million homes. Deadline notes that this outpaces previous 2020 hits, such as “Bridgerton” and “The Queen’s Gambit”, which reportedly reached 63 million and 62 million homes in their first 28 days, respectively. The show also quickly became the first French series to make it to the list of Netflix’s top 10 in the United States.

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From Netflix

Netflix’s “Lupine” is becoming one of the platform’s most popular shows.
(Netlifx)

In addition to being one of the leading streamer in the US, Netflix reports that “Lupine” came first in France, Brazil, Vietnam, Argentina, Germany, Italy, Spain, Poland, Holland, Philippines, Sweden and more.

“70 million, this is crazy !!” star of the series Omar Sy wrote in a celebratory tweet. “I am very proud that Lupine is the first French Netflix Original series to have such international success! That would not have been possible without you. Thank you all.”

Variety notes that while the numbers look impressive, Netflix does not track its audience measurements in the traditional way that TV networks do. Instead, Netflix measures the success of a program based on how many subscribers watch at least two minutes of certain content.

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Regardless, the series helps Netflix gain a foothold in France, a key market for the streamer looking to expand in Europe.

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“Lupine” was created by George Kay and also starring Ludivine Sagnier, Clotilde Hesme, Nicole Garcia, Hervé Pierre and Soufiane Guerrab.

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