Taco Bell is getting a new look

The restaurant chain announced on Tuesday that it is expanding its “Go Mobile” restaurant remodel across the country, which has double drive-thrus and smaller dining rooms, with plans for at least 30 locations by the end of 2021. Taco Bell debuted the design last year in response to the pandemic, which changed the habits of fast food customers – potentially permanently.

The most significant difference between new and old restaurant designs is size. Taco Bell is reducing the number of seats in the dining room and adding a second drive-thru banner dedicated to the withdrawal requests placed on its app. Inside, customers will also see more digital kiosks, as well as a human team that will still receive orders.

There is also collection on the sidewalk for non-contact collections and “messengers” – masked employees stationed outside, fulfilling customer orders on digital tablets. Up to 1,000 porters will be hired by the summer, said Taco Bell.

The first “Go Mobile” restaurant remodel opened in Oklahoma last year. Taco Bell said he is adding more of them because they “excited franchisees”.

Taco Bell plans to increase the number of locations globally by about 35%, to 10,000 restaurants this decade.

“Our restaurant portfolio continues to evolve rapidly, striking a crucial balance between advancing technology and social orientation,” said Mike Grams, president and global chief operating officer, Taco Bell, in a press release. “Even in the midst of a challenging pandemic, we continue to grow due in large part to the strength of our franchise partnerships, as well as the flexible formats we offer.”

Other new designs announced on Thursday include the first Cantina drive-thru in Danville, California. The restaurant was designed to be a destination for Taco Bell fans, as it has an outdoor fire pit and games area and a full bar for guests.

The first Cantina drive-thru in California.

About 30 of these sites are currently open, but adding a drive-thru to its most recent location shows “prioritizing drive-thru service during the pandemic,” he said.

The designs are a response to the new ways consumers have started ordering fast food since the pandemic began. Digital orders and drive-thrus have exploded in popularity for basically all networks, including Chipotle (CMG), McDonalds (MCD) and Starbucks (SBUX).
The parent company of Taco Bell, Yum Brands (YUM), said in its earnings release last month that its restaurants in the United States had a “record drive-through performance” and that consumer demand for the feature is “at an all-time high.”

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