Microsoft attacks ‘BackBook’ in latest Surface ad

It seems that the rivalry is heating up in the PC market, with Intel and now Microsoft attacking Apple’s MacBooks.

A few days ago, we had Justin Long from “I’m a Mac”, a shilling guy for Intel and today we have Microsoft posting an ad on Twitter comparing the Surface Pro with a “BackBook”, which appears to be an off-brand MacBook Pro.

Microsoft notes that, compared to a BackBook, Surface Pro offers a versatile format, touch input and “chip security for cloud with Windows 10 Pro”.

This argument is somewhat stable, suggesting that the advantages of the Windows laptop platform have not changed much in the past 10 years, but the ads reflect the growing PC market, which grew again for the first time in almost 10 years last year, and where Apple MacBooks are growing faster than the general PC market.

via PhoneArena

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