- GameStop may be the biggest video game retailer, but it is dying, and it has been doing so for years.
- The COVID-19 pandemic gave GameStop a much-needed scare as people sought entertainment at home.
- An online forum skyrocketed GameStop’s stock price, shaking the US financial system in the process.
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Two years ago, GameStop was rapidly deteriorating, ready to become a mere relic of the video game retail era.
The game retailer, the largest in the industry, has begun struggling in the past decade as game developers have turned to creating digital versions of their games. Customers camped outside stores to be the first to pick up the new version of “Call of Duty” to download or stream online from their homes.
Read More: Some GameStop store employees are receiving investment inquiries from customers and don’t know how to deal with it
See how GameStop was just an endangered brand two years ago, found a temporary safety net during the 2020 pandemic and evolved into a complete “meme stock” that caused earthquakes in the traditional American financial system.