Ford Motor Co. F,
is restricting the production of its F-150 pickup – the company’s biggest moneymaker – due to a shortage of semiconductors, as restrictions on the global supply of computer chips penetrate more deeply into the auto business.
Ford said on Thursday that it will cut production of F-150s at a plant in the Detroit area next week for just an eight-hour, three-shift shift. His other F-150 plant in Kansas City will operate on two of his three shifts next week, with both plants returning to their normal 24-hour hours on February 15.
The cuts mark a significant escalation in the chip shortage problem that has plagued the automotive industry globally in recent weeks.
The F-150 is the country’s best-selling vehicle and Ford’s profit engine, fueling most of its global revenue.
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