Dunkin ‘adds avocado toast to the menu years after the trend peaked

Dunkin ‘adds avocado toast to the menu years after the trend peaked

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  • Dunkin ‘added avocado toast as a new item to his spring 2021 menu.
  • Some food lovers on Twitter rejoiced, while others were not impressed.
  • But Dunkin ‘is years late for the avocado toast trend, which peaked around 2016.
  • Visit the Insider home page for more stories.

Dunkin ‘just made a game for the millennium generation by adding avocado toast to his spring 2021 menu.

As of today, gourmets can buy avocado toast from the chain for $ 2.99 (plus tax) at all stores in the U.S.

Dunkin ‘Avocado Toast presents what he calls “creamy and mouthwatering avocado paste” which is made from avocado, sea salt, black pepper and lemon juice. The ingredients are spread on toasted yeast bread and covered with all the bagel seasoning.

This launch comes after a hectic 2020 for Dunkin ‘, which overtook social media with the launch of successful collaborations (including one with TikTok star Charli D’Amelio) and marketing for Generation Z.

Still, Dunkin ‘is about five years late for the colossal food trend.

People on Twitter gave their opinion on the last item on Dunkin’s menu – and told jokes about the millennium generation

After news of the avocado toast spread online, some users jumped on Twitter to share enthusiasm and initial comments.

“This may be a controversial tweet, but Dunkin ‘avocado toast was a 10/10 for me,” wrote one person.

Even those who were a little less enthusiastic about the flavors of the avocado paste agreed that it was good enough to order again.

But others were more hesitant to join the movement.

“I want to know who’s brave enough to order Dunkin’s new avocado toast”, one person tweeted.

Some who tried it didn’t think it tasted good, calling the spread “too much lemon.” Others joked that the network would start trying to explore other stereotypically millennial food trends, like charcuterie boards.

Many took the opportunity to joke about the millennium generation and toast with avocado, often hailed as the favorite food of the generation.

“I have Dunkin Donuts Avocado toast, am I a millennial now?” one person asked.

More than a tweet made reference to a 2017 quote by Tim Gurner, an Australian millionaire who suggested that the millennial generation cannot afford a home because they are spending money on “$ 19 smashed avocados”.

“broooo, dunkin donuts have avocado toast now. as a millennial, i can absolutely forget i ever owned a home,” someone wrote.

The popularity of avocado toast has skyrocketedin the 2010s, partially thanks to Gwyneth Paltrow, but it has been around for much longer

Gwyneth Paltrow Getty Images

Although Gwyneth Paltrow sparked a frenzy on social media in 2013, avocado toast has always been popular in regions like Mexico and Australia.

Pascal Le Segretain / Getty Images


Although Dunkin ‘has just added the millennium favorite to its menu, avocado toast has been a delicious and popular snack for much longer.

The Washington Post reported that while avocado toast has always been popular in places like Mexico, Australia and California, one of the most recent versions in the United States came from Cafe Gitane in New York.

Café Gitane became known as the “OG of avocado toast”, which has been on its menu since 2006, according to the Washington Post. Then, food blogs published recipes based on the version of Cafe Gitane, which added flakes of red pepper.

But the brunch dish really became an online fix after Gwyneth Paltrow included a recipe for avocado toast in her 2013 cookbook, “It’s All Good,” reported the Washington Post.

A Google Trends analysis shows that searches for “avocado toast” really started to grow in 2016. It was also considered the top breakfast trend in 2017, according to a report by the health monitoring app MyFitnessPal.

Food bloggers began to copy Paltrow’s recipe and create their own versions to share on social media. Even Kylie Jenner shared a recipe for sweet and spicy avocado toast that she shares in September.

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