Drugs Mugs in Florence, South Carolina

This week at Coffee Design we present Mug Drugs, a black-owned coffee brand located in Florence, South Carolina. Mug Drugs is a small batch coffee company launched in October 2020. “Our beans are from Central America and the South, ”says Mug Drugs ‘Director of Marketing and PR, Jacque’ Scott,“ and we mix the foundations ourselves to create the flavor profiles. ”The company offers four blends and a sample pack and is currently working on a redesign of the social brand, but it is the packaging design that we want to highlight today, created by cofounder and creative director Ari Gibson-Thomas.

We spoke with Jacque ‘Scott digitally to find out more.

Hi, Jacque ‘. Tell us how Mug Drugs started!

We started in October 2020 and launched orders in November of the same year. Mug Drugs was created for the love of coffee, but also for recognizing that the industry lacked inclusive, honest and good-humored black voices, and our goal was to fill that gap.

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The Mug Drugs team – Jacque ‘Scott (Marketing and PR Director), Ari Gibson-Thomas (Co-owner and Creative Director), Sham Gibson-Thomas (Co-owner and Sales Director).

Who is on your team?

We are a small company that works with an external roaster, but we grind and mix everything to ensure that we have the best flavors and quality. The company’s owners are Ari and Sham Gibson-Thomas.

What are your current coffee offerings? Tell us about the names of the mixes.

Each name and image combined is a reference to the culture and entertainment of black Americans. We currently offer four flavors. Our best seller being We Wuz Kangz.

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We, Wuz Kangz:
Roasted: Medium
Flavor profile: Cinnamon, honey and vanilla (Bolo Rei)

sprudgeog

The OG
Roasted: Medium
Flavor profile: soft, creamy, sweet

mocksprudgessalt

Out of all the flavors in the world
Roasted: Medium
Flavor Profile: Salted Caramel

mocksprudgesvelvet

Is that velvet? (Red Velvet Coffee Cake)
Roasted: Light
Flavor profile: cocoa, creamy cheese and cake

Who designed the packaging?

The packaging was designed by our co-owner, Ari Gibson-Thomas.

What’s next for Mug Drugs?

At the moment, we are reshaping our image so that our presence on social networks is as strong as our coffee! So watch out!

Thanks!

Buy Mug Drugs online on its official website and follow Mug Drugs on Instagram, Twitterand Facebook.

All media are courtesy of Mug Drugs.

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