Bridgerton sparked a boom in demand for afternoon tea sets and formal tablecloths, as fans try to recreate the Regency dining experience.
The monumental success of the Netflix show fueled an increase in sales of patterned tablecloths, cake stands and champagne, The Telegraph reported.
The program became Netflix’s biggest hit this week, with 82 million views in the first month it was available, setting the record for the most viewed debut on the streaming service.
Set in 19th century London, the series was adapted from a series of novels by Julia Quinn and follows the life of a family in upper class society.
The monumental success of the Netflix show fueled an increase in sales of patterned tablecloths, cake stands and champagne, reported The Telegraph
Since the program’s debut, sales of printed tablecloths have increased 553%, according to the retailer. Meanwhile, sales of plain tablecloths rose 228 percent and cake stands rose 16 percent.
Even champagne saw a boost, with sales skyrocketing 52%.
Nicola Hattersley, a John Lewis table buyer, said: ‘Providing perfect escapism during confinement, we are seeing the nation embracing afternoon tea while also taking a little more time to set the table for dinner with tablecloths. formal.
‘We also saw strong demand for canopy beds, as customers have been buying more luxury furniture since the series aired.
The eight-part series, which launched on Christmas Day, is now the streaming giant’s most watched show in 83 countries, including the UK, France and the United States.
Since the program’s debut, sales of printed tablecloths have increased 553%, according to the retailer. Meanwhile, sales of plain tablecloths increased by 228 percent and cake stands by 16 percent
Although recently launched, Bridgerton easily surpassed the first holder of first place, The Witcher, which received 76 million streams in its first 28 days.
Netflix drama chief Jinny Howe announced the impressive streaming numbers during an interview with Variety, adding that Bridgerton made the top 10 list in all countries except Japan.
Bridgerton was expected to reach 63 million households in its initial four-week projections, meaning that it reached the target by an impressive 19 million.
Other Netflix hits, including The Queen’s Gambit and Lupine, also received very healthy numbers after their releases, boasting 62 million and 70 million, respectively, reports Deadline.
Although recently launched, Bridgerton easily surpassed the first holder of first place, The Witcher, which received 76 million streams in its first 28 days
Reflecting on the moment of Bridgerton’s release from the pandemic, drama chief Jinny said: ‘I really think I’m seeing a pivot in terms of people who want things to be a little more aspirational and just escapists and feel good .
‘It is difficult to know where we will be in a few years, but I think that will be the trend for a while. I imagine that you will continue to follow this blue sky, the route of feeling good.
It comes after the successful Regency drama has been confirmed for a second series, this time following Anthony Bridgerton’s search for love.
Bridgerton follows the self-titled family and how their lives have been turned upside down by the revelations of the illusory and anonymous Lady Whistledown in London.
Netflix confirmed the news in an ironic statement written as the show’s mysterious protagonist, Lady Whistledown.
The first series focused on Daphne’s search for love, while introducing her brothers to viewers (in photo LR: Florence Hunt as Hyacinth, Luke Newton as Colin, Ruth Gemmell as mother Violet, Phoebe Dynevor as Daphne, Claudia Jessie as Eloise, Jonathan Bailey as Anthony, Will Tilson as Gregory and Luke Thompson as Benedict)
They also shared the news on Twitter and YouTube with a montage of the best clips from the first season.
The statement said: ‘High society is abuzz with the latest gossip, so I am honored to tell you: Bridgerton will officially return for a second season. I hope you saved a bottle of ratafia for this delicious occasion.
‘This author has been reliably informed that Lord Anthony Bridgerton intends to dominate the social season. I will have my pen to report any and all of your romantic activities.
‘However, kind reader, before setting fire to the comments section with requests for more sordid details, know that I am not inclined to report the details at this time. After all, patience is a virtue. Sincerely, Lady Whistledown.
It is believed that the second season will begin production in the spring, Netflix has not yet confirmed which characters will officially return for the second season or more details.
The first series had a strong focus on the love story of Simon Basset, the Duke of Hastings, played by Regé-Jean Page, and Daphne Bridgerton, played by Phoebe Dynevor.
The two characters begin as friends as a ploy to trick London’s elite and Lady Whistledown herself.
Even so, after falling in love, Simon is forced to confront his inner demons after vowing never to marry or raise an heir to his duchy despite his late abusive father.
The first series briefly covered other stories, which included Anthony’s rowdy romance with his opera singer lover Siena Rosso, played by Sabrina Bartlett. It is not known whether Anthony and Siena will reunite in Season 2.