A few months after launching what can probably be called the first news reader that preserves privacy, Brave people are trying to create their own search engine to complement their eponymous browser.
Brave Search, which the company announced on Wednesday, is set to become the “privacy preservation alternative” for, say, Google search, whose huge market cache is built – in part – from aspirated data of every search that your users do, even when those searches are happening in incognito mode. And how others have pointed in the past, if you try to use Google search on the Brave browser, there will still be all types of data being collected at the end of Google on the number of search ads you are seeing or clicking on.
DuckDuckGo CEO Gabriel Weinberg said earlier that the only surefire way to keep your searches private is … use a pro-privacy search engine. Brave, in turn, offers its users more than a dozen different search engines to choose from as standard, including privacy preservation options like DuckDuckGo and Qwant, whose slogan is literally “the search engine that respects your privacy”.
Brave is planning to align himself with these types of players for his own search engine, but he stands out from them – and from more conventional competitors, like Google – in some ways. First, the company says it will give its users two options: a paid search option without ads, or a free option that is supported by the same Brave-centric ad network that bounces tons of hoops to keep consumer data as far away from advertisers’ prying eyes as possible. And unlike the little mysterious and opaque metrics that Google uses to determine which sites are ranked on its own search engine, the Brave team has already released a proposal by the way your search engine can sort the results in a freely navigable format.
Anyone who wants to try Brave’s new search engine when it launches can sign up for the official waiting list on here.
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