CHARLOTTE, NC. – Abby’s Better, a clean brand of butter and nut snacks, raised $ 1 million in initial financing before the launch of Series A financing.
It also included professional basketball player Kevin Love and supermodel Kate Bock as investors.
Founder Abby Kircher launched the brand in 2015 with the goal of creating healthy ways to snack without sacrificing flavor. It offers a variety of nut butters and snacks containing five or fewer ingredients. The products are sweetened with fruit or honey instead of artificial sweeteners and are gluten-free, peanut-free, paleo-friendly and herbal.
“I started Abby’s Better when I was 15 because I realized the lack of variety of nut butter and healthy snack options that were tasty and nutritious,” said Kircher. “We have an incredibly strong team overseeing sales, marketing and logistics. With our team fully in control of our manufacturing and packaging, we can continue to scale and meet the demands of our rapidly growing audience, perfectly positioning our company to obtain significant market share. “
Abby’s Better is available in supermarkets and major stores across North Carolina, South Carolina, Tennessee, Georgia, Virginia, Indiana, Ohio, Pennsylvania, New York and Massachusetts, and online through the company’s e-commerce platform.