
LAS VEGAS, NV – JANUARY 26: The Vegas Golden Knights against the St. Louis Blues on January 26, 2021 at the T-Mobile Arena in Las Vegas, Nevada. (Photo by Jeff Bottari / NHLI via Getty Images)
The relationship of a professional sports team with an advertising service did not last as long as a drunk and broken marriage in the wedding chapel in the small wedding chapel.
On Saturday, about 72 hours after the announcement, Vegas Golden Knights severed its relationship with UpickTrade, a Mexican website that sells betting options.
“Vegas Golden Knights has ended its sponsorship contract with UpickTrade,” the club said in a statement. “The organization will not make any further comments on the matter at this time.”
When the deal was announced, the team said the sponsorship made them “the Knights’ official sports choice services partner,” which caught the entire industry off guard.
Action Network contacted a Vegas Golden Knights employee, who declined to comment publicly. The same happened with the NHL, which should have approved the sponsorship category, but did not question the mystery.
What is most shocking about the partnership is that if any team would know about the sordid land of the agents, it should be a Las Vegas-based team.
Would the service never choose against the Knights? What happens when the service of choice tells everyone to bet on the Knights and they lose? No one knows the answers to these questions, since he was silent after the sloppy deal that could only happen in the NHL.