REDWOOD CITY, California – (BUSINESS WIRE) – Today, Electronic Arts Inc. (NASDAQ: EA) announced a multi-year extension of UEFA’s license, ensuring that the pinnacle of club football remains exclusive to EA SPORTS. EA is expanding access to football video games through a number of mobile offerings under development and expanding free PC download FIFA Online 4 reach the title to potentially 80 million players in more than 15 new countries. In addition, the franchise will launch on Stadia for the first time when EA SPORTS FIFA 21 is available on March 17 for Stadia.
This expansion is based on the continued growth and success of EA SPORTS FIFA franchise. EA SPORTS FIFA 21 was the best-selling game in the UK in 2020, is continuously one of the most popular games worldwide, and the EA SPORTS FIFA franchise has sold more than 325 million units over its lifetime. In addition, there are more players playing EA SPORTS FIFA 21 than the eventual record breaking EA SPORTS FIFA 20 at this point in their respective product cycles, illustrating fan interest continues to grow.
“Our vision is to create the most authentic, social and connected football experience, taking our games to more devices, more countries and more fans around the world,” said DJ Jackson, VP, Marca EA SPORTS. “EA SPORTS continues to rapidly transform the way fans consume the sport, evolving football from a passive and programmed experience to an interactive experience, accessible at any time. This is the game of the world, and EA SPORTS is doing everything we can to connect even more players, athletes, clubs and leagues and increase the love of football around the world. ”
UEFA and EA SPORTS are two of the biggest names in global football, synonymous with innovation, competition and a commitment to advancing world football. To date, more than 150 million minutes of UEFA Champions League football have been played in EA SPORTS FIFA games on the console and on the PC. The new license extension gives EA SPORTS FIFA ecosystem of exclusive rights to the UEFA Champions League, as well as the UEFA Europa League and the UEFA Super Cup. The partnership is also designed to help grow the eChampions League, an integral and important tournament within EA SPORTS FIFA Global Series competitive gaming program.
To keep growing EA SPORTS FIFA fandom, providing players with more ways to play is critical. Free download FIFA Online 4 The PC experience, widely played in Asia, will be available for the first time in Russia, Poland, Turkey and more, bringing the game to potentially tens of millions of passionate football fans. EA SPORTS FIFA 21 will launch at Stadia on March 17 and will allow players to instantly play their favorite video games on the screens they already own.
The mobile phone remains the most popular gaming platform in the world and EA SPORTS has six football experiences in progress, from authentic simulation to exclusive arcade formats, offering new ways to play for everyone. More details on these various mobile football experiences will be announced at a later date.
EA SPORTS reaches players from all over the world and, last year, introduced six new console and PC experiences, as well as ongoing offerings of live services for PC and mobile devices. EA SPORTS franchises have provided sports entertainment to fans around the world with a variety of authentic and profound experiences that have brought players closer to the sports, teams and leagues they love.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in interactive digital entertainment. The company develops and delivers games, content and online services for consoles, mobile devices and personal computers connected to the Internet.
In fiscal year 2020, EA reported GAAP net income of $ 5.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of high-quality, critically acclaimed brands such as EA SPORTS ™ FIFA, Battlefield ™, Apex Legends ™, The Sims ™, Madden NFL, Need for Speed ™ , Titanfall ™ and Plants vs. Zombies ™. More information about EA is available at www.ea.com/news.
EA SPORTS, Battlefield, Apex Legends, The Sims, Need for Speed, Titanfall and Plants vs. Zombies are trademarks of Electronic Arts Inc. Madden, FIFA and NFL are the property of their respective owners and are used with permission.
About UEFA
UEFA is the governing body of European football. UEFA’s mission is to promote, protect and develop European football at all levels of the game, to promote the principles of unity and solidarity and to address all issues related to European football. For more information, visit UEFA.org.
Category: EA Sports